Ali’s Name Is Going To Be Raking In the Cash For Years

Muhammad Ali may have passed, but he – or his name – will be making money for many years to come.

According to Forbes Magazine, Ali was worth around $55-million in 2006.

But that was the year when Ali sold off 80% of his stake in the right to license his name. Letting people use his name and likeness brought him between four- and seven-million per year!

So what does this mean? Basically, there’s a lot of stuff out there with Ali’s name and likeness on it. Just last year Under Armour rolled out a ton of shirts and gear with his picture on them. This includes using video, pictures, and audio from his heyday.

We love our Ali toothbrushes and pencils!!

What this all comes down to, is that like sex — death sells! Bob Dorfman, Executive Creative Director of Baker Street Advertising, explains that Ali’s death will “spark a significant increase in sales of his branded merchandise and memorabilia."

Cassius Clay